Detroit Public Schools Foundation Launches Appeal With A Twist Tweet Facet Turns Appeal Into Opportunity

Detroit, MI – April 21, 2011 – The Detroit Public Schools Foundation (DPSF) hopes to
leverage the use of social media to create awareness of key new programs and is offering
a prize to encourage followers to “Tweet them up”. Included in their upcoming spring
appeal mailing is a contest to find the most prolific “Tweeter.” The winner will receive a
Flip UltraHD video camera, courtesy of Office Depot, a DPSF corporate supporter. The
DPSF facebook page will be linked as well, providing more complete connectivity.
Details on the “Tweet In” are available at http://www.dpscdfoundation.org.

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